Miami Publicist

Boutique Art, Event & Entertainment Publicist in the Miami & Hamptons, NY markets. Referral Only.

Fashion: Art Walks the Runway

History of Fashion Gallery and Art Walks the Runway: Both platforms were launched during Art Basel in Miami 2010 to present an innovative approach to the gallery’s (then Michael Perez Pop Art Gallery, now Gallery 212 Miami) Basel exhibition.  Created to include live art fashion and entertainment in show form, in which Michael Perez Pop Art Gallery in Midtown Miami (now Gallery 212 Miami in Wynwood) and Electra Management (now Miami Publicist) partnered.

Fashion Gallery is the idea of models in haute couture representing brand(s) and mingling with the crowd at the gallery and during exhibitions in various ways.

Art Walks the Runway [AWTR] is the business plan for show format. Initially launched as the climax of the Perez Gallery exhibition during Art Basel Miami on the Saturday Night of the main show in 2010, it was an event showcasing over 20 artists, 6 djs, 2 live bands, 5 designers, 3 competing hair styling companies and a variety of stylists and makeup artists.   The event was attended and covered by celebrity stylists for a Bravo pilot and thus the brand [AWTR] was soft-launched as a brand at an extravaganza show at a premiere nightclub on South Beach.   Since soft-launching in 2010 the AWTR strategic marketing plan [for a brand that is still not officially launched completely] has included a highlight event per year combined with the growth of opportunities for representation in the gallery of some extremely select designers along with their original art – fashion showcases (see below for a short list of who’s who; several are not listed due to statutes of limitations on disclosure agreements.)

Pre-launch:
2010 (with Electra Management) Festivals of Speed Miami Swimwear Showcase feat. Luli Fama Swimwear (day) – waterside at Epic Hotel Downtown Miami & Haute Couture Showcase (night) with Casborn Couture, feat. designers Jacinta Ligon and Leon Frager – Rooftop at Epic Hotel Miami

2010 (with Electra Management) Funkshion Miami Private Showcase feat. Artist Ross Ford, Designer Eva Danielle at Casablanca (5th and Ocean) with Casborn Couture.

Michael Perez celebrity artist appearance and live denim painting event, Sachs Fifth Avenue Southampton, NY, Memorial Day Weekend 2010 (over 300 pairs of jeans sold and painted live.)

Launch:
Art Basel 2010: Designers selected along with select art fashion fusion designers of handbags and Raine Magazine (NY), celebrity stylists including Deux Love and Bravo pilot.

Post-Launch:
2011-2012; Reception Lab (menswear couture tees imported from Italy) and Frais Culture (Hipster, menswear couture tees) both showcased with special events exhibited and represented at Gallery 212 Miami / Miami Publicist in Wynwood: 1+ year each.

2012 & 2014 Art Basel; Knowledge Bennett Gallery & World famous handbag designer Carlos Falchi.
Street Artist Jay Shogo (Tokyo) custom shoes with Pop Intl. Gallery (NY).

2013; Gallery 212 Miami: Host Venue of The Girl Rethought Project runway show and benefit Miami

2013-2014; Media push events to promote www.artwalkstherunway.com and .org & Fashion Gallery Art Walk at Gallery 212 Miami / Miami Publicist

2014-present; Belma Simavi Handbags. Doris White Handbags.

2015; Pre-publishing work and promotional efforts begin, The Fashion of Art Walk; A Decade in Wynwood  a collaboration publication / photo book in progress.

 

Please see Facebook for more history of us and social media promo of our clientele and public works to-date: http://www.Facebook.com/artwalkstherunway

 

AWTR / Fashion Gallery programs allow for specialized efforts for emerging talent, with over 9 years of experience in Miami, and as such presents strategic and competitive marketing resources for artists and projects to expand successfully into fashion.

 Art Walks the Runway Logo 300 dpi

Contact: info@artwalkstherunway.com

“It is our pleasure to assist you with your collection.” 

 

 

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